Blog

Game events are valuable tools developers can use to encourage players to keep playing a game and motivate lapsed players to log back in.

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The Importance of In-Game Promotions

In-game promotions are important tools for developers to use to effectively market their games, boost engagement and retention, and maximize revenues.

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Promoting Microtransactions in Your Game

This guide explains how to effectively promote microtransactions to maximize revenue, engagement, and player retention in your games.

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10 Types of App Analytics You Should Be Gathering

These are 10 app analytics you should track to evaluate how well your game does at engaging, retaining, and monetizing players and what you need to change.

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What To Expect From Professional Live-Ops Assistance

Live-ops play a critical role in the profitability and long-term success of games. Sonamine can help you utilize live-ops to meet your revenue goals.

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10 Reasons Your Game Monetization Is Not as Effective as It Could Be

Identifying ways your game monetization strategy is negatively impacting the profitability of your game can help you boost revenue.

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The Importance of Knowing Your Game’s Target Audience

Identifying your game’s target audience is a critical early step because it impacts your decision-making throughout the life of your game.

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Improving Your Conversion Rate: Guide for Game Developers

Your customer conversion rate is an important metric that indicates how well your marketing campaigns are performing. Improving this metric can boost revenue.

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